Discusses business methods, products or services and targets customer group with employer or client in order to identify marketing requirements; Establishes an appropriate quantitative and qualitative market research methodology and prepares proposals outlining programmes of work and sourcing work; collates and interprets findings of market research and presents results to the managing director and to clients where required; discusses possible changes that need to be made in terms of design, price, packaging, promotion etc. in light of market research with appropriate departments; briefs team on client requirements, monitors the progress of advertising campaigns and liaises with client on potential modifications Identify and qualify new sales leads using networks and online research. Follow up on any sales opportunities, communicating relevant information. Form and maintain strong relationships with new and existing partners
